{"id":4525,"date":"2024-02-26T10:11:22","date_gmt":"2024-02-26T10:11:22","guid":{"rendered":"https:\/\/www.opce.eus\/exito-en-la-organizacion-de-36-congreso-de-opc-espana\/"},"modified":"2024-11-27T22:22:13","modified_gmt":"2024-11-27T22:22:13","slug":"exito-en-la-organizacion-de-36-congreso-de-opc-espana","status":"publish","type":"post","link":"https:\/\/www.opce.eus\/en\/exito-en-la-organizacion-de-36-congreso-de-opc-espana\/","title":{"rendered":"\u00c9xito en la organizaci\u00f3n de 36 CONGRESO DE OPC ESPA\u00d1A"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\" style=\"font-size:24px\"><strong>Del 22 de al 24 de febrero se celebr\u00f3 el 36\u00ba Congreso de OPC Espa\u00f1a en A Coru\u00f1a<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ana Trevisani, presidenta de la OPCE Galicia, recalc\u00f3 que las dos jornadas sirven para \u201creivindicar la figura del OPC del siglo XXI\u201d, adapt\u00e1ndolos a las nueva tecnolog\u00edas, ya no valen los m\u00e9todos de trabajo usados hace una d\u00e9cada. Apostar por \u201cun OPC que cuide y alimente su marca, que cree nuevas estrategias de comunicaci\u00f3n, que sienta la mejora continua y de formaci\u00f3n a sus equipos y lo traslade a sus clientes\u201d.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><a href=\"https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-scaled.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-1024x576.jpg\" alt=\"\" class=\"wp-image-4241\" style=\"aspect-ratio:1.7777777777777777;width:930px;height:auto\" srcset=\"https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-1024x576.jpg 1024w, https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-300x169.jpg 300w, https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-768x432.jpg 768w, https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-1536x864.jpg 1536w, https:\/\/www.opce.eus\/wp-content\/uploads\/2024\/03\/20240222-2048x1152.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Tambi\u00e9n un OPC atento a nuevas tecnolog\u00edas para usar como herramientas de mejora \u201cpero sin olvidar nunca el factor humano\u201d, y comprometido \u201cen construir un MICE cada vez m\u00e1s sostenible\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El congreso desarroll\u00f3 el Compromiso 360\u00ba como eje tem\u00e1tico con intervenciones de expertos en diferentes material como Computaci\u00f3n e Inteligencia Artificial, marketing, creatividad, patrocinios, IA \u2026 Adem\u00e1s de abordar los principales retos futuros, los participantes tambi\u00e9n trataron otros asuntos como las buenas pr\u00e1cticas en la contrataci\u00f3n p\u00fablica de congresos y eventos o el alto impacto econ\u00f3mico del sector en la econom\u00eda del territorio. La b\u00fasqueda de f\u00f3rmulas para aumentar la sostenibilidad o para desarrollar el relato en las construcciones ef\u00edmeras de los congresos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Del 22 de al 24 de febrero se celebr\u00f3 el 36\u00ba Congreso de OPC Espa\u00f1a en A Coru\u00f1a Ana Trevisani, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":4243,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[152],"tags":[],"class_list":["post-4525","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-asociacion-opce-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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